H&B News
MEDITERRANEO EXPRESS
mediterraneo-express
The Harmont & Blaine summer journey continues on board the Mediterraneo Express along four special stops in which the brand has also created a series of exclusive takeovers to celebrate its origins through the love of the sea, the colors and vibrations of the Italian lifestyle. Following the announcement of partnerships with iconic destinations such as the Bar Mariuccia, the Remo Beach Club, the Coffee Pot and Capri Boat with its Molo 20, the dachshund brand is inviting some special friends for an experience all about taste, fun and new summer challenges organized especially for them. For the first stage of the journey, in the heart of Portofino, Luca Vezil and Cristian Romanoni will become waiters for a day, taking part in the Table Service Challenge at Bar Mariuccia. In this real institution on the Levante Riviera, with both the textile furnishings and the staff uniforms customized by Harmont & Blaine, the two friends will try to earn a generous tip by working the tables facing the port to offer the dishes and appetizers on the menu. The journey will then continue from Liguria to Versilia, with Ginevra Fenyes and Manuela dall’Occhio taking part in a tasting test in the chic atmosphere of the Remo Beach Club at the Grand Hotel Imperiale. During this Tasting Challenge the two friends will be guessing the ingredients in the Harmont & Blaine Colada Cocktail, set in an elegant, relaxed location complete with private gazebos overlooking the sea, an outdoor swimming pool, and a VIP lounge furnished with poufs and cushions customized with the brand's fabrics. In Porto Rotondo, the third stop in the tour, Tommaso Zorzi will disembark together with his friend Martina Villanova to try their hand at the “Sushi Master Chef Challenge” inside the tropical garden of the Coffee Pot, one of the coolest Smeralda nightlife venues, which is, of course, decorated in Harmont & Blaine symbols, colors and fabrics. Following the chef's instructions, Tommaso and Martina will endeavor to prepare the most sought-after sushi of the summer, relying on their proven experience as expert chefs. From the north of Sardinia, the Harmont & Blaine imaginary train will reach its last destination in the schedule: Capri will be the final stop on a journey that cannot but end along the coasts of the Gulf of Naples, in an extraordinary setting that represents the Mediterranean origins and the most authentic spirit of the brand. On board one of the vessels in the Capri Boat fleet, the Harmont style partners Lorenzo Riccardi and Claudia Dionigi on the island of the Faraglioni will go up against each other in the “Blue Diving Challenge”, expressing their own beach style through a diving competition amidst the crystal clear waters and breathtaking cliffs, then heading to Molo 20, the bar in the port where staff dressed in Harmont & Blaine will be serving their renowned Limoncello Spritz. Of all the valuable notes taken during the trip, recounted in the images and videos of the campaign dedicated to the project, the most memorable are the style combinations suggested by the talents as they discovered the Harmont & Blaine collections in the dachshund stores, as well as the happiest recollections and the most precious advice on the spots and experiences not to be missed in each location of the Mediterraneo Express. At the end of this experience, the Harmont & Blaine community will be called on to take part in a special survey on the @harmontblaineofficial Instagram profile, with the opportunity to win their favorite look from those worn by the talents involved in the summer tour.